Monaco’s blogger, Polina Erofeeva, shares her tips with L’Officiel Monaco on preparing and maximising your Fashion Week experience.
Fashion Week is one of the most exciting events in the fashion industry. So what does Fashion Week mean to you as a blogger?
To begin with, Fashion Week is all about the exciting atmosphere. I get to meet interesting people from the industry, attend beautiful shows and dive deep into the meaning of each collection created by great designers. As a fashion blogger, Fashion Week is an excellent opportunity to express myself through my outfits for further collaboration with the brands.
Street Style is an important part of Fashion Week. So how do you prepare your stylish outfits?
Street Style is my favourite part of Fashion Week, as I can express myself in a new way through my outfits on the streets of Paris. I can allow myself to stand out. With the help of my stylist, I choose bright colour outfits that are trendy and stylish. I start preparing my outfits long before Fashion Week because I love to have my outfits planned down to the smallest detail. It gives me great pleasure to try
something new and experiment, and it brings me immense joy when my colleagues and followers like it.
Who is your inspiration from famous bloggers and influencers?
Many bloggers inspire me. My favourites are Leonie Hannie, Tamara and Xenia Adonis. I love watching their socialmedia preparation process and seeing their outfits in real life.Fashion Week is an excellent opportunity to meet your idols
Do you prefer Ready To Wear or Couture Fashion Week ambience? What is the big difference for you?
For me, fashion is art. It is hard to compare Ready To Wearand Couture Fashion Week. I prefer Couture. The thought of couture pieces being created by hand within several months
fascinates and intrigues me; this feeling stays with me for a long time.
Which fashion show from the latest Paris Couture Fashion Week SS23 did you like the most?
All shows are entirely different. My favourites are Georges Hobeika and Elie Saab. These are two different dynamics: how the show is performed, the choice of attractive models and the dresses themselves. Georges Hobeika’s show was very colourful and extraordinary. Elie Saab was classic and elegant, with a touch of Indian notes. The “bride” at the show’s end wore a crown and looked stunning.
Which other events do you like to attend during Fashion Week?
I love cocktail parties and dinners organized by fashion houses for clients and friends of the brand. During this Fashion Week, I attended Alta Moda Dolce & Gabbana dinner with a fabulous atmosphere in their outstanding boutique on Avenue Montaigne, surrounded by beautiful and exciting people. I also love visiting designers’ showrooms to explore the collections and chat with them in a more relaxed setting.
Photographer: Natasha Kot
Idea & Style: Anna Tet
Model: Polina Erofeeva
Make-up & Hair: Viktoriia Shostak
Production assistant: Viktoria Vorobiova