Tiffany & Co’s “Love For Our Oceans” campaign is committed to raising more than $1 million through sales of T by Tiffany Smile bracelets, supporting global ocean conservation efforts.
Here’s another opportunity to treat yourself to a collector’s item, but this time for a good cause. Tiffany & Co unveils 10 models of the T by Tiffany Smile bracelet, available in 18-karat yellow or rose gold, with or without diamonds, while the cords are made entirely from plastic bottles discarded by the oceans. For each bracelet sold, $100 or $200 (depending on the model chosen) is donated to The Nature Conservancy.
Since its founding in 2000, the Tiffany & Co. Foundation has made significant progress in its global ocean conservation efforts. The Foundation is a leading player in ocean protection, having awarded more than $38 million in grants to 44 organizations in more than 30 countries, from Hawaii to the Caribbean to Australia to the Coral Triangle, contributing to the United Nations biodiversity goal of protecting 30 percent of the world’s oceans by 2030. Tiffany & Co. Foundation grants have led to the creation and expansion of more than 13 million square kilometers of marine protected areas (MPAs), an area larger than the United States; the completion of 50 Reefs, a landmark study that identifies the coral reefs most resilient to climate change and most important for conservation and restoration efforts; supporting the promotion of Emmy® and Sundance Film Festival award-winning documentary, Chasing Coral.
