Editorial: UpVintage von Hanna Baranava

“Sustainable practices are a must for any brand manifesto in 2021; patchwork and upcycling have achieved luxury status,” says Amy de la Haye, curator and author. 

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Sustainable practice is a must for any brand manifesto in 2021; patchwork and upcycling has attained luxury status”, says Amy de la Haye, curator, and writer. 

With continual over-consumption, a record 84 percent of all clothing ending up in landfills and 10 percent of global greenhouse gas emissions, vintage, and secondhand clothing will do the planet wonders. Over the last years, vintage, secondhand, and upcycled clothing have become an irrefutable fashion trend.

Hanna Baranava’s editorial story is about actual outfits from a “grandmother’s closet” which has less impact on nature. Baranava created paper collages and used digital composition to achieve the final result. 

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Safari Suit: Yves Saint Laurent, Long Sleeve: Marine, Shoes: Chanel, Scarf: Max Mara

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Hat: Maison Michel, Leggings & Jacket: Hermès Vintage, Jacket: Paloma, Bracelets: Gucci

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Denim Corset Alicepons, Silk Shirt: Hermès Vintage, Denim Shorts: Vintage, Sneakers: Balenciaga

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Bag: Fendi, Vintage Clips: Celine, Denim Shirt: Brunello Cucinelli, Cycling Shorts: Paco Rabanne, Denim Shorts: Alexander Wang, Scarf: Hermès Vintage

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Silk Jacket: MSGM, Belt: Brunello Cucinelli, Hermès Vintage Leggings, Hermès Kelly Bag, Paco Rabanne Mini Bag

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Silk Jacket: MSGM, Belt: Brunello Cucinelli, Hermès Vintage Leggings, Hermès Kelly Bag, Paco Rabanne Mini Bag

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Vintage Jumpsuit, Hermès Vintage Scarf and Belt, Shoes Aquazzura, Sunglasses: Le Specs

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Vintage Jumpsuit, Hermès Vintage Scarf and Belt, Shoes Aquazzura, Sunglasses: Le Specs

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Blazer: Maison Margiela, Blouse: Sandro, Vintage SKirt, Hermès Bag, Socks: Missoni, Shoes: Hermès, Collar: MSGM

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Shorts: MIU MIU, Sweater: Brunello Cucinelli, Boots: Isabel Marant, Bag: YSL Vintage, Scarf: Hermès Vintage

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Shorts: MIU MIU, Sweater: Brunello Cucinelli, Boots: Isabel Marant, Bag: YSL Vintage, Scarf: Hermès Vintage

Team Credits:

Photographer & Collage: Hanna Baranava (@milanfashionphotographer
Fashion Stylist: Anna Akhmedova (@anna.a.st)
Model: Amanda Luftberg (Suprise Model Management @suprisemodelmanagement)
MUAH: Anna Pavlova (@anna_pas_mua)