Take a peek inside, at the interview with Christian Largura, the CEO & Founder of Avvenice.
Top-quality selection of fashion accessories, clothing, food and beverage, luxury travel experiences, and exclusive events. But also the finest quality of home furnishing, jewelry, beauty, and personal care products, hi-tech solutions. Everything you can desire to feel good and live at the highest levels. Pleasure, beauty, comfort, and luxury in all expressions, at 360 degrees. You can find this and much more by discovering Avvenice, the official platform of the top world brands.
Only dedicated to the highest quality and luxury brands, the portal is the official store and authorized reseller of over 500 brands and has over 45.000 products available in its catalog.
The results are remarkable: Avvenice gets more than 8 million views per month globally in the luxury sector and this number is constantly increasing.
Christian Largura is the founder and CEO: with many followers on his social profiles, he is a young entrepreneur, lover of beauty and luxury culture. Born in Italy, between Venice and Cortina d’Ampezzo, Christian Largura is almost always traveling and has been defined as “Ambassador of Made in Italy”.
Christian, why have you created Avvenice?
Christian Largura: My dream world is a place with every kind of luxury product, service, and exclusive experience. Now it is reality. I created Avvenice to spread the culture of beauty, craftsmanship, and all that is luxury worldwide. The portal gives global visibility to over 500 company partners, it is the best place to introduce and promote luxury brands by telling their stories, highlighting above all the passion and dedication needed to create their products. In Avvenice, with an international team of professionals, we share the value-added of the luxury world.
Do you feel more like James Bond in 2021 or Tom Cruise in Top Gun?
Christian Largura: I feel like a mix between a secret agent and a businessman when I travel to find new excellences and to create new connections in the luxury sector. Among the actors, I also like Brad Pitt, Nicolas Cage, Leonardo Di Caprio, George Clooney, Tom Cruise, Ben Affleck, Pierce Brosnan, as they all represent style, class, elegance at the highest levels.
Many people claim you live your life like a movie: have you ever thought about entering the world of cinema and being an actor?
Christian Largura: I try to live my life in the best possible way, personally testing all the most exclusive things in the world. In case of a valid proposal from a film director or prestigious film production company, I would accept to make a movie about secret agents or businessmen.
To create and develop the Avvenice project, you have been traveling around the world for over 5 years meeting leaders and owners of the best luxury brands globally. Are you on the hunt for luxury or a beauty promoter?
Christian Largura: Both objectives. I keep traveling, I spend over 240 days a year in luxury hotels. Thanks to these trips I meet many people and I manage to create synergies in the world of luxury and beauty.
And what are some of your next steps?
Christian Largura: Venice, Montecarlo, Dubai, Hong Kong, London, Cortina d’Ampezzo, Macao, Munich, New York, Vienna, and Paris.
How much have you been influenced by your territory?
Christian Largura: I think I live in one of the most beautiful places in the world because in the same region we have Venice, one of the most loved cities in the world, but also Cortina d’Ampezzo, UNESCO heritage, an exclusive location with a breathtaking view. Being born near these locations, that I regularly visit, helped me to create Avvenice. Veneto, one of the Italian regions, is also a place with very hardworking people, who taught me to obtain results with consistency, seriousness, and sacrifice.
What does Luxury mean for you?
Christian Largura: Luxury is not only an expensive product, but also the places with the most exclusive nature in the world, amazing locations around the world to dive into, to live experiences that give emotions of pleasure with its variations, relaxation, adrenaline, and satisfaction.
The world is changing. Maximum attention is paid to the environment and eco-sustainability. How do you approach these issues with the luxury products and services that Avvenice offers?
Christian Largura: One of my fundamental principles is ethics. We enhance companies that care about the future of our planet. The search for organic wines and sweets is an example of how much people look for quality and sustainability in every area, even in the food sector.
Avvenice is a project that looks forward to the future. Christian, how do you see it?
Christian Largura: I wanted to create something that did not exist. Our goal is to expand the range of products and services, to satisfy any kind of desire in every area of luxury. A world without limits, to enjoy every second of this life to the fullest, getting excited and discovering new indescribable emotions that exclusive experiences can give us.
Pictures: PR