These groundbreaking brands resulted from an ordinary consciousness linked to global warming and took the bet to be sustainable, in style and recycled.
Fully transparent about the traceability and materials used, the new generation of clothing is starting with these essential emerging brands.
Graciela Huam
© Courtesy of Graciela Huam
The ethical fashion brand, Graciela Huam, is designed for conscious fashion lovers and enthusiasts of avant-garde trends.
Iconic authentic knitwear pieces characterised by high-quality products [including materials like Peruvian Alpaca, baby Alpaca and sought-after Pima Cotton] and innovative craftsmanship are filling the collections. Moreover, Dutch and Peruvian traditions are combined in their garments, making the designs positively playful and unquestionably young.
© Courtesy of Graciela Huam
Unique, timeless, comfortable, and minimalist, Graciela Huam is founded on commitment and respect: giving value to the environment and those who wear their clothes.
The mission is clear. “We want to offer unconventional, experimental craftsmanship full of personality, design, high quality, and contrasts, using Peruvian and sustainable fashion materials created by skilled craftspeople in Peru” entrusted Grace H., the Creative Director.
© Courtesy of Graciela Huam
You can e-shop the season collection and find the capsules handmade pieces made by skilled artisans at: https://gracielahuam.com/en/home/
Juan de la Paz
© Courtesy of Juan de la Paz
Juan Carlos Pereira and Andrés Jordan designed a timeless and sustainable luxurious universe based in Bolivia. The work of artisans and local craftsmen are celebrated through fair-trade practices and conscious production. Elegant, contemporary and genderless, the aesthetic of the brand ticks every box to responsible and valuable aesthetic fashion garments.
© Courtesy of Juan de la Paz
Traditional and singular, every piece is designed with the Bolivian and Peruvian cultural heritage, mixing colours, assembling textures and combining materials.
The brand’s policy follows the zero-waste production guidelines to create eco-friendly handmade outfits that sublimate the silhouettes through printed and colourful fabrics.
© Courtesy of Juan de la Paz
You can find each collection online at: www.juandelapaz.com
Anciela London
© Courtesy of Anciela London
Born and raised in Colombia, Jennifer Droguett founded Anciela, a womenswear label that celebrates Colombian folklore through a modern and joyful vision.
“When I first started out, I used to seek inspiration from things alien to me and far away. Now I’ve ended up looking within and using the rich experiences of my childhood as an inspiration. As a result, I feel that I’ve found my true identity as a designer,” entrusted the founder and creative director.
© Courtesy of Anciela London
Colourful, inspiring and involved, Anciela depicts historical stories to reconnect with her roots and communities. The new collection “Dreams Of A Life” is an ode to Latinamerica vulnerable women who used the Arpillera as a tool of protest and activism during the 70s dictatorships.
“The silhouettes and construction details are inspired by the history of women cyclists in Victorian times and the ingenious ways of modifying their wardrobe by using channels, straps, and buttons to adjust the lengths of their garments,” described the founder of the Spring/Summer 2022 collection.
© Courtesy of Anciela London
You can shop garments through the webpage of the brand at: https://anciela.com
ÀCheval Pampa
© Courtesy of ÀCheval Pampa
Founded by Sofia Achaval de Montaigu and Lucila Sperber, the contemporary equestrian wardrobe shares elegance and luxury through noble gauchos styles. In the city’s dynamism or the calm of the countryside, every garment presented in their collection can perfectly fit these atmospheres and environments.
Bohemian, refined and high-sleek, ÀCheval Pampa is becoming a solid symbol of Latin-American cultures.
© Courtesy of ÀCheval Pampa
Every body is sublimated in these creations made to highlight the folklore and cultural traditions, and in which stories are told through each piece. Inspired by their gipsy roots, the feminine vision is introducing us to a free spirit and avant-gardist perspective. Bringing back the equestrian epoch to our daily lives, such as Parisian parties or wedding ceremonies, is a challenge our creators chose to overcome.
© Courtesy of ÀCheval Pampa
To catch a breath of freedom, you can shop any garments at: https://www.achevalpampa.com
Sevali
© Courtesy of Sevali
Sebastian A. De Ruffray, fashion designer and founder of Sevali, creates fascinating casualwear upcycled garments. The creative director has reworked daily life objects like old car seats, mattresses or FedEx packaging to design original and singular outfits. Every bodysuit, corset tops, sweaters, and hoodies presented in his collection come from these daily lives’ objects.
The upcycled couture is young, innovative, and a veritable fantasy and has been seen on BLACKPINK, Alexa Demie or Doja Cat.
© Courtesy of Sevali
In an infinite quest for newness and aesthetics, Sevali is experimenting with different materials, combining garment textiles and rethinking vintage fabrics to produce unique and authentic outfits. The brand’s strong identity is diving us into the unusual universe of the detailed signature pieces Sevali created. By wearing his creations, you become a masterpiece of the collection.
© Courtesy of Sevali
You can create your wardrobe online at: https://sevalistudio.com
We went through five sustainable brands that are unmissable and emerging.
Let’s shop consciously.